We manage your entire campaign from start to finish, consulting with each client to determine your objectives, strategies, and tactics relating to the media to be used. We will develop a media plan that includes a statement of objectives, target market definition, types of advertising media to be used, and the amount of resources to be allocated to each (the media mix), and a specific time schedule for the use of each media vehicle.  We will negotiate with the salespeople of various media in order to obtain needed time and space for you at the most favorable rates.